VERTICALLY integrated beef company Argyle Foods Group and export meat trading company, Sure Good Foods have entered into a commercial partnership.
In a new phase of expansion, SGF will bring its experienced global sales team to support the growth of Argyle’s bespoke grass and grainfed beef brands.
The partnership will have a significant focus on increasing production and sales volume of grassfed, GMO-free, antibiotic-free, HGP-free and never-confined product into the North American Market.
SGF will build on Argyle’s existing footprint across China, Asia and the US to expand sales through its global operations, allowing Argyle to focus on the expansion of its beef production chain.
Argyle Foods Group is an integrated Australian agricultural company specialising in regenerative cattle and land management and sustainable beef production. Under the management of CEOs Lachlan and Bryce Graham, Argyle is focussed on supplying sustainably raised beef to customers. Argyle’s operations include Argyle Carbon, Argyle Pastoral and Argyle Meats.
Sure Good Foods has been operating since 2000, having been renamed from Wilkinson Foods International in 2017, trading beef and other food products across the world. Annually, Sure Good Foods handles the shipment of 46,000t of pork, poultry, beef, seafood, fruit and vegetables and juice concentrates across 50 countries. The Australian division is led by managing director, Michael Niblett.
SGF president Troy Warren said the partnership provided opportunity to further integrate with the supply chain and enable customers to engage with the product prior to sales.
The SGF team would bring complementary skills to the Argyle team, with operations specialising in sales, logistics management and export documentation.
For Argyle, the partnership is the next step in its growth strategy and allowing focus within its supply chain to be on building and delivering sustainable land, beef and livestock operations.
Lachlan Graham, said since closing Argyle’s own processing facility in 2019, the team had been focused on strengthening its own Argyle Pastoral cattle program, and its sustainable land management portfolio. The business received a Chinese capital injection in 2017.
“We are now at the point where we are ready to expand our pastoral program with other likeminded producers,” he said. “Partnering with Sure Good will help us ensure we have a customer base which appreciates the product our supply chain is producing,” he said.
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