While inflation is falling and the Brazilian currency strengthening, the Alaska Seafood Marketing Institute is optimistic about sales during the second half of the year.
The Alaska Seafood Marketing Institute (ASMI) is hoping for a better second half of the year in the Brazilian market after the weakness of the country’s currency against the US dollar, inflation, interest rates, and other economic headwinds dragged on sales in the opening six months.
“I see some evolution over the past few months. Let’s see if we can end the year with a more positive consumer,” Carolina Nascimento, ASMI trade and marketing manager, told IntraFish.
Her optimism is bolstered by encouraging harvest numbers from Alaska.
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